I personally don’t think anyone will argue with me when I say that we would all love to see our dreams become a reality. For one of my fellow UCA alumnus, that’s just what he did. Roosevelt “Rozay” Thomas III launched “Flavor” in the spring of 2017. Flavor started out as a line of signature “dad” hats but has since expanded to beanies, visors, hoodies, t-shirts and long sleeve shirts.
Fashion has been part of Rozay’s life since he was younger, but his interest in designing and creating looks grew as he got older. The name “Flavor” just came to him during the creative process of starting his brand. As soon as Rozay saw the logo design created by an artist he followed on Instagram, Flavor was officially born. Along with his girlfriend Rachel, they began naming the products after different flavors of fruits, drinks, and other fun fresh food products.
Flavor has grown tremendously since it’s founding, but Rozay hopes to grow even more by having his apparel go from just being an online store to being sold in stores like H&M, Urban Outfitters, Forever 21 etc. within the next five years. Rozay credits his success to his supporters, he wouldn’t be where he is without the support of his peers, and their ability to share his product on social media.
I have personally enjoyed watching this brand grow over the past year and can’t wait to continue watching it grow and develop into mainstream fashion. Head over to the online store and find the perfect flavor to compliment your style and taste.